STRATEGY, BRANDING, BUSINESS CARD and SWING TAG DESIGN FOR

Word Posies Floriography

I had the pleasure of working with Jemma who owns start up business Word Posies where she creates beautiful flower arrangements with the art of Floriography woven into them.

Back in the Victorian era people use to send each other ‘Word Posies’ to communicate hidden messages, also known as Floriography. I worked with Jemma on how to portray her mission through design on bringing back the art of Floriography and help people find the right words through her flowers.

The vibe we wanted was clean, playful, minimal, neutral, calm and soft so the flowers and message could really shine through.